About Us
We believe in a world where every entrepreneur, especially under-resourced and under-estimated communities, should be met with guidance, dignity, and tools to earn a living and achieve economic mobility.
Our Mission is to connect entrepreneurs, particularly women, young people and those on the move, with mentors - to build inclusive, scalable systems of support that meet entrepreneurs where they are - while providing mentorship infrastructure to the organizations that serve them.
Millions of people across low and middle income contexts are pushed into self-employment by necessity, automation, and fragile labor markets.
Over the next decade, 1.2 billion young people will reach working age. According to the World Bank, the world is on track to create 420 million jobs. That gap means that hundreds of millions of people will be compelled to make jobs for themselves. They will open a shop, take up a trade, sell online, farm a plot, drive a route. Most of them will do it alone, and most of them will do it because there is no alternative to create livelihoods for themselves and their families. This is necessity entrepreneurship, and it is now the dominant form of entrepreneurship on earth.
The current support system does not consider entrepreneurship by necessity. It assumes the aspirational entrepreneur: the person with a plan, a network, a runway, and somebody to call. Someone who can apply for programs and participate in cohorts. For that person, for decades, billions of dollars have been spent building two things, capital and training. While both are important, they do not stand up to the same metrics of success as the under-utilized third lever - mentoring. The evidence shows that mentorship, the one we fund least, is the one that most reliably changes outcomes. It is also the only one we have never built as infrastructure. Micromentor exists to proliferate that.
Our Theory Of Change
Challenge
Women Face a Triad of Exclusion
Networks & Social Capital Gap
Historical exclusion from business networks, accelerators and coaching models.Skills & Information Gap
Women workers often lack the skills and information needed to make their work profitable.Systemic Gaps
Gender disparities limit opportunities and economic mobility for women entrepreneurs.
The Opportunity
Economic Mobility
Women and youth
Increase in entrepreneurship
Mobile-first digital use
Micromentor Method
Practical, repeatable wins
Our design principles:
Gender-intentional journey
Solopreneurship as entry path
Human + AI edge
Our strategic levers:
Earn Path
Mentorship-as-a-Service
Skills Bridge
Impact Goals
Short-term — 6 months
• Business skill development
• Revenue readiness
• Confidence
Intermediate — 1 year
• Revenue generation
• Business survival
• Job creation
Long-term — 2 years
• Economic mobility
• Resilient communities
• Gender equity
OUR AUDACIOUS GOAL
By 2035, Micromentor will mentor 5 million entrepreneurs, who will generate $5 billion in revenue.
Priority Regions
30%
Africa (SSA / S. Africa)
25%
South Asia (India, Indonesia)
20%
LATAM (Mexico)
10%
N. America (USA)
The Return on Mentorship
World Bank Economic Review found that every dollar spent on a mentored firm produced $1.63 in additional profit.
As a comparison - for every $1 dollar invested in Micromentor, mentored entrepreneurs generated
in additional revenue and in livelihoods income for workers and their families.
$4.01
$4.01
in additional revenue and
$7.81
$7.81
in livelihoods income for workers and their families
Read more about our impact and community stories.
Our Story
Micromentor was founded on a simple truth: starting and running a business is hard, and entrepreneurs don't need another course — they need connection, and the kind of practical, honest advice that only comes from someone who's been there. Launched in 2008 at the Aspen Institute and grown for over a decade under Mercy Corps, Micromentor has spent more than 15 years connecting entrepreneurs in under-resourced communities with experienced mentors, at no cost — building not a curriculum, but a conversation: easy to access, deeply human, and rooted in mutual respect.
In 2025, we became an independent social enterprise under Capital for Good USA, carrying that same mission forward. Today, Micromentor is the world's largest platform for business mentoring, having connected over 400,000 entrepreneurs with 120,000 mentors across 180 countries — and we're just getting started.
Delivering Impact & Sustainability via Social Enterprise Model
VIA FREE VIRTUAL PLATFORM
450,000 entrepreneurs from over 180 countries, 120,000 mentors have been part of this powerful global community.
Mentored businesses owners saw 36% average increase in revenue with the help of a mentor.
$1 invested in Micrmentor results in $4 increase in entrepreneur revenue, $8 in livelihoods return.
VIA FEE-BASED SOLUTIONS
Mentorship deserves an infrastructure solution – Micrmentor delivers via MaaS.
Partnered with 10+ Fortune 500 customers. Solution is designed for CDFIs, ESOs and Financial Institutions.
Products range from turn key easy to launch to white glove custom solutions to meet client needs - while delivering impact at scale.
Our Ethos
• We Think Like an Entrepreneur
• We Mentor & Are Mentored
• We are Driven by Insights & Innovate for the Future
• We Work Hard & Live Fully
• We Own It. We Mean It.
Micromentor Team
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Anita brings over 20 years of cross-sector leadership to lead Micromentor's spin-out from Mercy Corps into an independent organization, growing the platform from 5,000 to over 400,000 entrepreneurs and 120,000+ mentors worldwide.
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A key architect of Micromentor's Mentoring-as-a-Service model, Tatiana draws on two decades in economic development and social innovation to champion mentorship as a lever for inclusion and income generation across the organization's regional expansion.
Chief Product Officer
Chief Financial Officer
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A former Micromentor mentor himself, Guillermo brings 12+ years of digital marketing, SaaS, and user-centered design experience to product strategy, driven by a belief that mentoring is one of the most powerful tools to unlock potential where opportunity is uneven.
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Sara brings over 30 years of finance and operations leadership across nonprofit and for-profit sectors, guiding Micromentor's transition into an independent entity with integrity and a commitment to sustainable, values-aligned growth.
Chief Impact Officer (CIO)
CEO
Associate Director, Revenue & Communications
Customer Success Manager
Growth & Product Marketing Manager
Creative Design
Jorge Gutierrez
Candy Flores
Paid Advertising Specialist
Community Success Manager
Mohamed Ahmed
Yevgeniy Son
Community Engagement Specialist
Community Engagement Specialist
Business Development Representative
Marketing & Sales Operations Analyst
Staff Accountant
Solutions Architect
Duygu Aksoy
Saji Dasan
Senior Product Manager
Technical Project Manager
Mikaila Belk
Michelle Kostouser
Rosaura Landeros
Fernando Anselmi
Arman Chowdhury
Monserrat Peralta
Holger Stephen
Saeed Achakzai
Micromentor Advisory Board
The Micromentor specific Advisory Board members were selected based on their interest and background in mentoring, leadership development skills, fundraising and sector experience. This volunteer board does not have a governing or fiduciary role.
Seasoned exec (former COO, Build-A-Bear Workshop), Championing mentorship for African entrepreneurs.
Brian Vent
Dr. Saurabh Lall
Associate Director of Impact, U. of Glasgow
Internationally recognized scholar in social entrepreneurship and impact investing.
Bharg Sivratsan
Britt Rosenber
Director, Customer Success, AWS
Tech & growth strategy expert (AWS, McKinsey, Intel, Microsoft) and advocate for women in tech.
VP Strategic Partnerships & Philanthropy, Mercy Corps, 15+ years building high-impact humanitarian and nonprofit partnerships.
Harpinder Collacot
Karen Doyal
Founder & Director, 4thought Social Ventures
20+ years leading global humanitarian development; former ED, Mercy Corps Europe.
President, Berkshires Strategy Group
Visionary leader who conceived and launched MicroMentor from the Aspen Institute in 2000.
Ken Geller
Director, Apollo Global Management
Investment & legal strategist; former Deputy General Counsel, Two Sigma Investments.
Scaling Mentorship without Losing the Human Touch 2026 FinDev Blog on Micromentor’s work with Strive Mexico and Fundacion Capital
Mentorship and Women Entrepreneurs at the Frontlines of Climate Action 2025 Thought Piece by Micromentor CEO Anita Ramachandran
Helping Female Entrepreneurs Access Digital Platforms: The Importance of a Tech-Plus-Touch Approach and Other Lessons Learned 2023 Case Study by World Bank Africa Region Gender Innovation Lab, Micromentor and Mercy Corps
Small Business Economics 2022 Peer-reviewed RCT - Lall, Chen & Mason
International Labour Organization 2021 ILO Case Study
Evaluation of Micromentor 2020 DevLearn + Argidius Foundation Independent Evaluation
